• RACHANA SHETE •

TECH TALES | LCF X YNAP

As a part of the Collaborative Challenge Module at LCF, I worked closely with YOOX Net-A-Porter to revive fashion show archives from the bygone era. I was put together with 3 other students from different courses; the challenge being that we use each others strengths to create a strong piece of publication for the company. We created a magazine called ‘Tech Tales’, focusing on how brands used technology to showcase their collections between 1995-2005.

 

My core job was to look after the video content of the magazine – cutting down the footages provided by the YNAP archive, and using it to perfectly align the video edits with the article content of the magazine. I also participated in the ideation and concept direction for the magazine – a comprehensive e-magazine to sustain iconic technological fashion runway moments for the future generations to learn from.

Collaborators: 

 

Amelia Spinks

Rutuja Jadhav

Khusboo Sambhwani 

Rachana Shete. 

ASSETS

Click on the Images to View the Video